FRESH, DATA-DRIVEN
CONTENT FOR B2B BRANDS
AND AGENCIES THAT FUELS
ACTION AND SALES

Hi, I’m Michael Keenan, a freelance B2B Copywriter from New York.

There are thousands of copywriters around — many who can write. But little who understand how to write no-BS copy that gets results. I work with global brands and agencies to create content that establishes authority and drives sales. Because in the end, your business is all about the money, honey.

What I Do

CONTENT WRITING

Desire higher Google rankings and thought leadership? Let me write your articles, case stories, and site copy.

DIRECT RESPONSE

From ad copy to email, I work across print and digital mediums to get your product noticed and phone ringin’.

SCRIPTS

Solo business or animation studio? Look no further for explainer scripts and creative direction.

STRATEGY & MESSAGING

Discover and own your positioning with the same proven approach I´ve used for startups to Fortune 5000 companies.

Who I Do It With

Love working with Michael on content for Thought Merchants. He takes a practical, collaborative, and friendly approach to his craft. His patience to dive into more technical design and technology related topics is appreciated and has resulted in a number of good collaborations together. — Steve Berry - Founder of Thought Merchants

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